Welcome friends, it’s Catherine Sidman, @Sidco_Cat and this is my podcast. As a cannabis industry professional for the last decade, I have unique access to the experts, entrepreneurs and enthusiasts who make this industry great! Join me and my guests as we dive into the people, processes and products that make up this wild ecosystem of cannabis, psychedelics and emerging medicines.
I had a lot of conversations on the floor of the CBD and Delta 8 Expo in Indianapolis in December of 2021. You’ve heard me say it before but that never stops me from saying it again: the CBD Expo by Mace media is the highest-level networking in the industry. These two conversations really stood out to me. I was so impressed with both Catherine and Jacob. They are young, creative, passionate and on point in their businesses and I also got a great sense of their hearts. Catherine is the founder of Bhumi CBD and that is enough. Just the branding the graphics, the vibe of the products, that was enough for this show, but wait, there’s more! She has this amazing background in quality and compliance. I can get excited about that. I care about your quality system maybe even more than I care about the efforts of your marketing department and I love cannabis marketing! Catherine also scratched my itch for THCv which is something I have been looking for since I heard about it at the Extraction Expo from Mr. Dabs. Catherine and Bhumi CBD is my new plug and I think she might be yours too once you hear from her. Then we go to Jacob from Estep’s products. Jacob is going places and he is taking his community with him. He intentionally hires team members with addiction challenges and charges that would make it difficult to find employment. He is giving back every time someone punches in for the day and that’s before we even get to his products. In hearing his words, I think you will hear his heart and it is big! Both Bhumi CBD and Estep’s Products won awards at this conference, and they deserve them. Enjoy the conversations with these powerful and passionate brand builders int eh space. I know I did.